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REQUEST A DEMO Retail Rocket Science Blog: Website personalization
Category: Website personalization
131
Views
Children’s literature is a very delicate retail segment because books can affect the character of the baby. In addition, each child is unique, and their likings are constantly changing. To provide a quality service, the retailer needs to analyze the customer’s behaviour and interests in real-time. How to carry it out in e-commerce? Let’s analyze, […]
Category: Email personalization,Trigger-based emails,Website personalization
240
Views
Football is the most popular sport in Russia, and the Retail Rocket team, of course, also loves it. Our Moscow office is only twenty minutes walking distance from two of the major stadiums, one of which is the new “VEB Arena” where the CSKA team plays home games. Employees of Retail Rocket, who regularly go […]
Category: Trigger-based emails,Website personalization
280
Views
LAS TIJERAS MÁGICAS is an online shop for yarn, patchwork, and craft. The online shop has a wide variety of top brands products. The company, one of the most important online retailers in its sector in Spain, achieved excellent results due to a very good online strategy. Nevertheless, an increasing competition moved the brand to […]
Category: Website personalization
318
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What is the ideal shopping experience for a modern customer? Many people lack the time and motivation to spend the whole weekend in shopping malls. And online stores of well-known and beloved brands come to the rescue. In collaboration with TOM TAILOR, we personalized all customer journey stages and thus speeded up the customer’s purchase […]
435 Views
Category: Website personalization
435
Views
Nowadays, users frequently shop via smartphones. How can we maintain users engagement when users are visiting us via their mobile phones? Do they or do they not perceive desktop and mobile product recommendations equally? According to Wolfganf report the number of orders via mobile devices has increased by 11% in 2018 and so online stores […]
Category: Website personalization
1251
Views
A customer comes to fashion stores mostly for impressions and positive emotions. He or she gets an exceptional customer experience here: individual approach, extraordinary service quality, exclusive goods. Meanwhile, it’s a challenge for fashion brands to create additional value online as they face some limitations. So how can we implement unique offline experience into online […]
Category: Website personalization
1386
Views
Household appliances and electronics are a special segment of online retail. There are practically no spontaneous purchases here, customers take their time and carefully evaluate the products offered, comparing them to each other. Product recommendations help the online store to increase the conversion, revenue and average order value. In this case study, we present the […]
Category: Personalized product recommendations,Website personalization
1604
Views
Today’s shopper is not so easy to please. What is important to him is not only the product range and prices but also the ability to find what he needs quickly. This problem is solved by personalized product recommendations which are placed on different pages of the webshop. They aim to show the user products […]