Verified by Retail Rocket Group
Verified by Retail Rocket Group
All emails we send are marked with a special Verified by Retail Rocket badge — a guarantee that the partner complies with legislative requirements, uses modern technology stack, and adheres to our anti-spam policy.
Compliance with Policies and Legislation
All emails we send are marked with a special badge Verified by Retail Rocket — a guarantee that the partner complies with mailing policies and legislative requirements: does not distribute prohibited content and works only with valid addresses and subscribers who have confirmed their consent to receive emails.
Technology that Achieves
High-Quality Mailing
- High delivery speed and deliverability rate;
- Wide personalization in real-time: from customer characteristics to products through various algorithms and segmentation;
- Responsive user interface;
- Personalized sending time;
- Automated scenarios: both marketing and transactional;
- Hypothesis testing and determining the best option;
- Visual email editor;
- Omnichannel approach;
- Transparent and detailed statistics and reports;
Anti-Spam Policy of Retail Rocket Group
Types of campaigns which are always identified as SPAM:
- Campaigns to a subscriber base collected using email address collectors, parsing directories, etc.
- Campaigns to a purchased third-party subscriber base.
Types of campaigns which are sometimes identified as SPAM:
- The email does not have an unsubscribe link, or it is well disguised.
-
The partner sends emails to a base where more than 5% of addresses are invalid.
Invalid email addresses — non-existent addresses to which a message cannot be delivered. Examples of invalid addresses: smith@gmeil.com, jane@yahooo.com.
- Mailings are blocked by anti-spam filters of email providers such as Gmail.
- A large number of campaign recipients complain about spam.
- To determine a large number of complaints, we use the indicators from the table below.
| Number of emails per month | Percentage of emails that received complaints |
|---|---|
| up 10 000 | 1,4% |
| up 500 000 | 1,3% |
| up 10 000 000 | 1,1% |
| up 50 000 000 | 0,7% |
| over 50 000 000 | 0,4% |
Verified by Retail Rocket Group
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