Price Formation Procedure and Payment Terms Conditions
These Price Formation Procedure and Payment Terms Conditions (the ‘Price Terms’) form an electronic agreement between Retail Rocket (‘Contractor’) and Customer, the parties, signed the Engagement letter and thus entered into the agreement on providing online marketing services specified in the Engagement letter (hereafter be referred to as: ‘Agreement’ and ‘Services’, correspondingly).
1. Cost of Services and Payment Procedure
1.1. The cost of the Services in the Reporting Period is determined by the Parties based on the scope of the Services provided by the Contractor upon request of the Customer, the size of the User Base and shall be calculated as detailed in this section for each module of the Services, taking into account the terms of the payment procedure. VAT excluded (shall be applied if applicable).
1.2. The cost of the Services provided within the Module CDP in a single Reporting Period shall be calculated in accordance with the table below.
| Size of the User Base as of the last day of the Reporting Period(number, no more) | Cost of Services (EUR) | Size of the User Base as of the last day of the Reporting Period(number, no more) | Cost of Services (EUR) |
| 0 – 10 000 | 889 | 250 001 – 300 000 | 2036 |
| 10 001 – 20 000 | 959 | 300 001 – 350 000 | 2129 |
| 20 001 – 30 000 | 1030 | 350 001 – 400 000 | 2340 |
| 30 001 – 40 000 | 1076 | 400 001 – 450 000 | 2434 |
| 40 001 – 50 000 | 1170 | 450 001 – 500 000 | 2574 |
| 50 001 – 60 000 | 1240 | 500 001 – 600 000 | 2808 |
| 60 001 – 70 000 | 1287 | 600 001 – 700 000 | 3112 |
| 70 001 – 80 000 | 1357 | 700 001 – 800 000 | 3182 |
| 80 001 – 90 000 | 1427 | 800 001 – 900 000 | 3580 |
| 90 001 – 100 000 | 1521 | 900 001 – 1 000 000 | 3744 |
| 100 001 – 150 000 | 1661 | 1 000 000 – 1 500 000 | 5265 |
| 150 001 – 200 000 | 1778 | 1 500 000 – 2 000 000 | 6552 |
| 200 001 – 250 000 | 1942 | ||
1.3. The cost of the Services provided within other modules in a single Reporting Period shall be calculated as a percentage of the cost of the Module CDP according to the values given below.
| Type of Service | Percentage of the cost of Module CDP |
| Product “CDP”: | |
| Module “Complex autosegmentation” | 20% |
| Module “Web-hooks for all external systems” | 15% |
| Module “Mechanisms of data uploading to third-party systems” | 40% |
| Product “Loyalty management”: | |
| Module “Loyalty program” | 100% |
| Module “Loyalty On-line” | 20% |
| Module “Referral programs” | 10% |
| Module “Rewards” | 20% |
| Module “External reward services” | 10% |
| Product “Dynamic promo”: | |
| Module “Processing of promotion activities” | 100% |
| Module “Promotional codes and coupons” | 20% |
| Module “Certificates and gift cards” | 40% |
| Product “Personalization”: | |
| Module “Retention matrix” | 50% |
| Module “Recommendations on the Website” | 100% |
| Module “Recommendations in the Mobile Application” | 100% |
| Module “Stylist Total Look AI” | 40% |
| Product “Dynamic communications”: | |
| Module “E-mail” | 30% |
| Module “SMS” | 15% |
| Module “Viber” | 15% |
| Module “WhatsApp” | 15% |
| Module “Mobile Push service: internal” | 50% |
| Module “Mobile Push channel: external” | 15% |
| Module “Web Push” | 15% |
| Module “Automatic behavioral scenarios”BASICMODERATEENTERPRISE | 10%20%20% |
| Module “Use cases” | 20% |
| Module “Recommendations in communications” | 30% |
| Module “Chatbots (IM)” | 20% |
| Product “Utilitarian functions”: | |
| Module “System of roles and accesses” | 30% |
| Module “Multi-account” | 100% |
| Module “Data transfer between accounts” | 30% |
1.4. The cost of additional Services of the Contractor shall be calculated as follows:
• The cost of sending emails when exceeding the limit specified in the Module “E-mail” shall be calculated based on the cost of EUR 0.0003 per sending in excess of the specified limit;
• The cost of storing the User Base over 2 000 000 Users shall be calculated based on the cost EUR 0.0006 per additional user;
• The cost of storing transaction records over 10 000 000 records shall be calculated based on the cost EUR 0.0001 per transaction;
• The cost of the service “Addition of an exclusive analytical report” shall be EUR 800 per report;
• The cost of the service “Change of an exclusive analytical report” shall be EUR 400 per change;
• The cost of the service “Integration with a new SMS provider or telecom operator” shall be a one-time payment of EUR 1000;
• The cost of the service of HTML layout per e-mail message in excess of the quantity stipulated by the Price Terms shall be a one-time payment of EUR 300;
• The cost of the service of HTML layout per recommendation block in excess of the quantity stipulated by the Price Terms shall be a one-time payment of EUR 200.
1.4.1. Payment for additional Services specified in cl.1.4 of the Price Terms, provided by the Contractor upon request of the Customer (as well as for Services provided within the Module CDP from the date of the User Base amount (specified in cl.1.2 herein) increase due to the User Base organic growth), shall be made at the end of the Reporting Period in which the Services were provided, within five (5) business days from the date of the invoice.
1.4.2. Payment for the services of sending and delivering SMS messages to subscribers by a SaaS provider or telecom operator shall not be included in the price of the Module “SMS” and shall be paid by the Customer separately on the basis of relevant agreements with a respective SaaS provider or telecom operator.
1.5. The collection, storage and calculation of information about the loads of the Website and the Mobile Application shall be carried out by the Contractor.
2. Price Index
2.1. The Contractor shall reserve the right to annually, starting from the second year of the Agreement, index the cost of the Services of the Module CDP, in the amount of the average annual consumer price index, but no more than 7%, with the prior notification sent to the Customer ten (10) days before an increase.
3. Price Terms Validity Period
3.1. The termination of the Agreement on any grounds will cause the automatic termination of these Price Terms.